Hi!
I’m a graphic designer, marketer, and illustrator with 10 years of experience and a BFA in Graphic Design from Massachusetts College of Art and Design. Embracing new challenges, mediums, and skills has shaped my development as a creative professional. I collaborate well with teams and am dedicated to crafting thoughtful solutions that align client objectives with strong user and customer experiences. Empathy and curiosity consistently drive my creative process and inform the work I deliver.
Work Experience
Currently, I am the Marketing Director at Einsidler Management, Inc. where I create and oversee social strategy, write industry-related blog posts, design marketing materials for print and web, and more!
Previous experience includes working as a Graphic Designer at Family Circle Magazine. There, I developed and pitched creative directions for stories, hired and directed illustrators, and designed layouts for various sections of the magazine. Additionally, I designed various static and dynamic social media posts for use across all social platforms, while monitoring analytics to improve social media performance.
For Fun You Can Find Me…
Playing guitar (I love my PRS! Check out my music page on Instagram: Dana Lupo Music)
Fine-tuning a music playlist
Trying out new crafting techniques and mediums of self-expression (everything ranging from the use of collage and Posca markers to Cricut making)
Gardening